Skincare beyond your beauty cabinet: Annie Jaffrey's story

I’m Annie Jaffrey, co-founder of Nourished3. I wanted to take a moment to personally thank you for being part of our journey and share the “why” behind everything we do.

My acne struggles 

For years, I struggled with acne. It wasn’t just about my appearance - it affected my confidence, my sense of self, and it took a huge toll on my stress.

During some seasons of my life, my acne was relatively manageable, a few breakouts here and there - still very uncomfortable and frustrating, however, manageable. Other seasons of my life, however, my whole face would be covered in cystic acne. This was soul-crushing, physically painful, and I barely wanted to leave my home.

The only thing that made my acne heal 

I went to several dermatologists over the years, and I was put on antibiotics, spironolactone, birth control, and I was even recommended Accutane. Although some treatments helped temporarily, nothing ever created long-lasting change. I intuitively felt there had to be another solution. The truth is, I was addressing the symptoms, not the root.

Things only began to shift when I focused inward and started making some major lifestyle shifts. I began prioritizing sleep, adapted my diet, started taking specific supplements and finding calm in my day-to-day life through mindfulness and meditation. This is when my skin began to truly heal, and has stayed clear!

It dawned on me that nobody in this huge skincare and beauty industry was really talking about this—none of the skincare brands, none of the dermatologists. There was a huge gap in the market! I realized why persistent skin issues are such a huge problem for so much of the population.

The traditional solution offered is just scratching the surface and not truly addressing the root cause, and honestly, it is not transparent enough. External care, using proper skin care products, is huge, but that alone, paired with a poor diet or stressful lifestyle, won’t bring you good results.

And on the flip side, you could be eating great, living well, but if you’re not using great skincare products, you’re not truly tapping into your most beautiful, radiant skin!

This led me to think of skincare in three synergistic parts (hence the 3 in Nourished3)

External Care, Inner Nourishment and Emotional Wellbeing, which reflects our skin, gut & brain, which is how Nourished3 was authentically born. To serve the need for people struggling with problematic skin, to truly heal and discover their most beautiful skin, from the outside and from within.

We launched in 2020 and have since created a core collection of skincare products designed to calm, nourish, and support the skin externally, and are soon to launch our inner nourishment (gut) and emotional wellbeing (brain) supplements, to support skin from within.  

We started the development and the process in 2022, so it has been years in the working to make sure the formulas impact the skin on a totally new level, something never done before.

Our Scientific Foundation

To bring this vision to life, we worked alongside leading experts across the US and EU, including chemists, microbiologists, dermatologists, naturopathic doctors, clinical nutritionists, and scientific researchers.

Together, we built a new kind of system: one that moves beyond symptom-treatment and instead targets long-term transformation. Every ingredient is backed by science, and every product is designed to work synergistically across the body.

What Nourished3 Stands For

Our name reflects our belief that true skin health is only possible when we nourish all three core systems of the body:

• Skin (topical support)
  
• Gut (internal balance & nourishment)
  
• Brain (stress regulation & emotional wellness)
  

This is the Skin-Gut-Brain Axis™, and it’s the foundation of everything we create.

What Makes Us Different

We created a complete, science-backed system for real, lasting transformation:

• Clarify Within™ → supports gut balance, detoxification, and clearer skin
  
• Calm Within™ → supports stress relief, mental clarity, and skin resilience
  
• The Clear Skin Topical Collection → strengthens & nourishes the skin barrier, calms irritation, and targets acne gently
  

All three products work across the Skin-Gut-Brain Axis™, addressing root causes, not just surface-level symptoms.

The Triple Biotic™ Advantage

At the heart of Clear Skin, Calm Within™, and Clarify Within™ is our Triple Biotic™ formulation:

• Probiotics to rebalance your gut microbiome and reduce inflammation
  
• Prebiotics to fuel beneficial bacteria
  
• Postbiotics to calm the skin from within and restore microbial harmony
  

This 360° approach helps improve digestion, skin clarity, and emotional well-being.

What’s Next

We're currently working to make Nourished3 available in select retailers across the US and EU by late 2025. We're also expanding partnerships with wellness professionals to bring this system to even more people.

Our Mission

Our mission is to help you feel good in your skin, naturally, holistically - with solutions backed by science.

We’re just getting started, and we’re so grateful to have you with us!

With love,
Annie Jaffrey
Co-founder, Nourished3